Internal Coaches, those who work within an organization to develop its people and bring a sense of cohesiveness to the workplace, can find themselves faced with a variety of challenges beyond those that deal with individual behaviors.
In today’s competitive workplace, organizations can demand that Internal Coaches are trained and that their focus is dual – giving attention to the needs of the individual as well as the business. This means that today’s coaches may face the additional challenges of:
- Creating Value: A growing requirement to demonstrate return on investment makes it necessary for the Executive Coach to be able to prove their value to those organizations wanting to ensure that the needs of the company, as well as the individuals being coached, are being satisfied.
- Ensuring Quality: Companies want to be assured that the quality of the coaching meets professional standards and involves effective supervision. This usually requires working together to develop a culture of trust and support.
- Establishing Professional Relationships: Corporate Coaching isn’t always understood by business owners and managers. It’s important that internal coaches be able to communicate how their services focus on improving individual behaviors – which in turn, benefits the entire organization.
The overall purpose of internal coaching is to provide help and support for people in an increasingly competitive and pressurized world in order to help them:
- Develop their skills
- Improve their performance
- Maximize their potential
- Become the person they want to be
The need to develop leaders and managers who are skilled in relationships and engagement has become increasingly evident over the past 10 years.
Our Corporate Coaching Training provides leaders with a development process for focusing on growing the emotional and relational aspects of their leadership capacity, by addressing specific relationship challenges and how the leader might handle them differently.
The truth is this: People like the idea of change better than the reality of it. So, the best coaches practice tough love, allowing change to happen through stimulating and challenging coaching sessions.
Bottom line: Corporate Coaching is about creating the opportunity to learn, practice, and ultimately grow within a safe, respectful, and professional environment.
CEOs and managers with a vision for the future must realize that good intentions are not enough. To survive, they must take action to invest in sound training that can give their leaders the much-needed tools to operate as transformational coaches – making a difference in the workplace that translates into long-term success for their organization.
Why the Corporate Coach
- Businesses and corporations routinely report increased retention, productivity, sales, and customer satisfaction after implementing Corporate Coaching. Individuals who work with a coach report greater life satisfaction, higher levels of productivity, less stress, and increased levels of life satisfaction.
- In a survey of over 4000 organizations by the International Coach Federation and Linkage, Inc., companies reported that the ROI for Corporate Coaching included improved performance for individuals and higher profits and an increased competitive edge for the company.
- Coaching at different levels within the organizational structure has been shown to be an effective approach to inspire and develop leaders. Executives and managers report decreased stress and increased levels of confidence and support when Corporate Coaching is made available.
- Coaching those targeted for growth within an organization is shown to be an effective method of personal and professional development – a method for developing and retaining high potential individuals.
If you’re ready to successfully overcome challenges, make an impact by offering your company’s known leaders the opportunity to become a Certified Corporate Coach.
Our program is approved for 14.5 recertification credit hours toward PHR and SPHR recertification through the Human Resource Certification Institute (HRCI).
For more information about certification or recertification, please visit the HRCI homepage at www.hrci.org.